Manuel "Manny" Soto - Financial Services Professional

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By **LaNesha**

Men in Business

Ask anyone in his professional circle “Who is Manny Soto?” and their collective responses will indicate one thing; that he is a man committed to his profession. The young Diamond Bar native earned his outstanding reputation as a reputable professional of the financial service industry. Long before Manuel Soto established himself as Senior Vice President of Advisor Choice Network out of Anaheim Hills California, he had already distinguished himself as an influential leader at World Financial Group (WFG).There, Soto developed a talent for motivational speaking while acting as a guest speaker at World Financial Group company conferences.

Since advancing from WFG several years ago, Soto continues to be a valuable asset to other companies in the industry.As managing partner for the Financial Architects, he is instrumental in the overall financial success of its clients as he worked with them to create solid financial plans that addressed issues such as, credit repair, refinancing, real estate, life insurance, health insurance, living trusts, debt restructuring, land banking, and 401k rollovers, to name a few.At Financial Architects, Soto played a key role in the training and mentoring of over thirty agents and marketing reps in his organization.

Through his uncanny ability to succeed professionally, Soto has managed to contribute to the success of other leading financial institutions such as theNational Life.As Regional Vice President of the Pacific Southwest Division of National Life he strengthens the road on his journey to help others become financially independent while assisting in their financial plans.

Aside from his professional career, Manuel Soto also acts as a mentor for professional women who are paving their own way in today’s business world. Having been raised by a single mother, Soto is no stranger to the obstacles that woman often reach while attempting to advance in such a competitive environment.Soto is of firm belief that women are strong assets in the financial industry for they are naturally programmed to overcome the frustrations and anxieties that are usually associated with success. In an industry where women are still a minority, he emphasizes the importance of building strong professional affiliations geared towards the empowerment of female professionals.

Business is not the only world that has seen the impact of Manuel Soto’s many positive contributions. At this time he is working on a venture that comes from a close place to his heart. As a devoted father of two sons, Soto used his “go getter” business mindset in his personal pursuit to improve kid’s behavior and reactions to the negativities of society.Through his clothing brand The Hillz, he utilizes the influence of fashion to assist in spreading positivity amongst adolescent children while providing them with a solid sense of self-esteem and individuality.

Through his personal and professional accomplishments, Soto demonstrates that success is not a destination but a never ending journey.While on his journey he is determined to motivate other individuals, outreach to children, as well as mentor to those he deems are motivated, honest, and hard working. Having an affiliation with over eight major financial institutions shows that financial services is a critical element of life rather than just a profession.

Comments

Jaime McCabe 7 months ago

wow, this article about Manuel "Manny" (as I call him) Soto, was really great! im fortunate enough to call Manny a great friend of mine & also my mentor. he is phenominal at what he does & is a great asset to the industry. all the wonderful things mentioned about him are so true but also dont even begin to truly describe how wonderful he is. ive known & trusted him for years now - as my close friend,colleague,financial advisor & my personal mentor. i have learned so much from him & can honestly say he's a life saver! my husband & i almost lost our home but thanks to Many, we didnt. he's the only one we go tofor all our insurance & financial needs. consider Manual Soto for your needs as well. you wont be let down!

Linda Perkens 6 months ago

Seems to be the type of business professional that we really need in financial services these days. There are so many untrustworthy people in this industry, so refreshing to see that there are still professional that are out to obtain something other than personal gain.

Natalie 6 months ago

I love Manny Soto! Lol! Proud of you Soto :)

RICKY ALAS 6 months ago

GOTTA BE WHERE YOU AT BROTHA I LOOK UP TO YOU.

Cindi Garcia 6 months ago

When I first met Manny, he struck me as an individual that knew what he wanted in life. He impressed me with his genuine desire to help people, his committment to his profession and zest for happiness in life. Since then, he has become a "personal friend" to me and continuously encourages me to pursue my financial goals!

Being in the field of education, I was also impressed on how he is so motivated to assist our youth that are struggling in today's society. At one of our lunch dates last year, Manny presented an idea to me of creating a clothing line. This clothing line would provide positive reinforcement in building self-esteem, encouraging positive self behavior and of course still be fashionable.

I thought....here is a man who is very successful at what he does and still takes the time to make a difference in a child's life. Just the type of person I like to associate with.

Anonymous 4 months ago

I remember meeting you long ago when you 1st started. WOW! I always knew you'd go places, Congrats on all your success. Back then you were just up front and honest when people asked you questions, decent trainer, and didn't know you personally... RM

ptalamaivao 8 weeks ago

Manuel is great man. He has helped me with many situations in my life and grateful to have him as friend. Truly blessed.

AB 8 weeks ago

I also rember when I first met you... you started off as a nice person only to get to know your greedy/money hungry two faced side. I guess you were always willing to do whatever it took to get ahead even if it meant bashing and lying to people on the way there. If anything else I wish you realize you are not as great as you think and have some remorse what you have done.

AR 5 weeks ago

Manny is a brilliant financial planner. I refer him to everyone I know and they refer him to everyone they know. He is always more than willing to be of service. The comment above is not true. He wouldn't be such a great success if he was dishonest. I guess there will always be people that are jealous of others' success.

Gustavo Chavarria 5 weeks ago

Manny recruited me like a 1st round pick from our conversations we had from me being associated with Wells Fargo Bank Auto Finance (Previously Wachovia Dealer Services). Then man was honest and upfront from the getgo making me aware that I had a special talent that resembled his. I must say that in the time that I've known Manny, he has been always a true professional, a constant advisor, a good friend, a motivator and a individual with a strong, impecable integrity sense to him. I am glad to be able to call him a good, good friend. I am always grateful for allowing me that very rare opportunity to call him a personal friend because he is a special person. May the man above always bless you my friend.

Reena Pagani 4 weeks ago

I have been a close friend and business associate with Manny Soto for 10 years. He has helped several of my clients attain financial stability through investments. He has also been an instrument to my success as an individual through accountability and moral support.

Thank you Manny, for being an incredible friend!

Richard Cabeza 4 weeks ago

I agree with the comment above by AB. "Manny" in the usual circumstances could come off as an alright person at best and lives by the "fake it til you make it " motto. He really has the fake it part down real well. I honestly can believe how many of you have been fooled by this poser. Anyway, good luck with the dream selling.

arlenelauren 4 weeks ago

Manuel makes strong and wise business decisions and I have seen him work tenaciously by his clients. I believe the reason for his success is that he genuinely cares about his clients and colleagues and treats them as he would his own family. Throughout the many years I have known Manuel; I have never seen him tire from his profession.  He always listens carefully to the concerns and needs of people so that he knows how to best meet them.  With Manuel, I see that it is not only about business and money but the long lasting friendships he builds by helping them reach their financial goals.  

Way to go Mr. Soto! I am quite impressed with all of your accomplishments. You are an awesome friend and great father to your children. Thank you, always!

 

 

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